GETTING STARTED

Consultation
Contact The National Auction Group, Inc. at (800) 473-2292 or email to info@national-auction.com for a confidential consultation to see if your property qualifies for our Trophy Property Auction Program.

Analysis
One of our marketing executives will visit you and view your property in order to prepare a market analysis outlining your options and how the National Auction Group can best achieve your goals.

THE MARKETING CAMPAIGN

Once you have decided to sell your property, we will begin a completely individualized marketing campaign to position the property effectively in the marketplace. The plan will include:

• Professional photography that highlights the features of the property. 
• Layout and design of custom full-color brochure, display advertisements and signage. 
• Development of advertising schedule of national, regional and local newspapers; magazines; other publications germane to the property; billboards; cable TV and Radio. 
• Listing, photo gallery and property information posted to our website. 
• Creation of press kits with press release, property information and pertinent story ideas. 
• Preparation of a comprehensive Property Information Package to assist buyers with due diligence. 
• Outbound calling by our auction consultants to answer questions and set appointments for potential buyers to view the property. 
• On-site consultations allowing prospective buyers to view the property and gather additional information.

AUCTION DAY

On auction day our staff of professional auctioneers, bid assistants and auction consultants creates an event complete with live entertainment, refreshments and hors d'oeuvres, valet parking and security.

• Each bidder is registered, assigned a bid number and given a registration package that contains sale day documents such as contracts, terms and conditions and disclosures. 
• Each bidder is assigned a bid assistant to answer questions, explain the bidding process and emphasize the features of your property. 
• The auctioneer discusses the terms and conditions of the sale prior to the auction, as well as, how the property is offered. 
• Prior to the auction the auctioneer will conduct a charity auction, with the funds going to the charity of your choice. This allows bidders to hear and understand the auctioneer before the auction begins on your property. 
• Immediately following the auction we execute a purchase and sales contract between the seller and buyer, collect the buyers deposit and schedule a closing date.

POST-AUCTION

At The National Auction Group we realize our commitment is not fulfilled until the buyer closes on the property. Our legal department diligently coordinates the closing until the transaction is funded and title is transferred, usually within 30 days of auction day.